If you wear glasses, you know they’re the most important accessory and necessity you’ve got. No one’s looking at your tie or your shoes. They’re not checking out your hair or your purse. It’s your glasses that are the first thing people notice when they meet you for the first time. It’s impossible for people not to look into your eyes when they talk to you. And your glasses are right there, smack dab in the middle of your face.

So when you’re buying a new pair of specs, you’ve got to think beyond which frames look good on you. Just as important is what impression you’re giving people who meet you for the first time. And when it comes down to it, there are only two ways you can go: Mass produced or handmade.

If you go the mass-produced route, you’re getting the same boring frames as the guy sitting next to you on the subway. You’re just a number. An anonymous, impersonal, homogeneous copy. They are a dime a dozen and sadly tend to have a life span a few months, after the warranty runs out.

When you’re looking for quality, the only choice is a pair of handmade frames. When you finely frame your face, you’re telling the world that you believe in true craftsmanship, (made by human hands not a machine) quality design and attention to detail. You’re wearing the best of the best because your glasses are just as unique, innovative and irreplaceable as you are.

At 312 Optical Studio, we make it our mission to find you a pair of frames that suit you to a tee. We make artwork functional.  Then put it on your face for the world to see.  A mass-produced frame or a distinctive handmade piece we want you to see well, feel great and look even better.